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Amid the COVID-19 lockdown, Canon India has decided to expand its digital photography masterclass series to the regional markets. The company has announced that it will now be organising its digital sessions in regional languages also. Additionally, Canon India has also announced the launch of special webinars on cinematography for filming and videography professionals.
The company states that with the help of these hyperlocal webinars in regional languages, it will be able to reach out to photography enthusiasts across the country. These webinars will be taken by leading photographers in the country and will teach people various genres of photography, filmmaking, editing, and post-production. Registration links for the webinars are shared by Canon India’s official social media handles.
Canon states that these webinars will cover a wide range of topics. These include Guide to Creative Lighting, Lens Understanding, Cinematic Videos and Equipment Selection Guide for Wildlife Photography, just to name a few.
These webinars will be taken in English, Hindi, Tamil, Kannada, Telegu, Malayalam, Gujarati, Oriya, Bengali and Marathi. All of these webinars are scheduled until the end of this month.
“We have received an overwhelming response from the consumers for our first set of online masterclasses. Based on the response and in order to cater to more audience, we adopted a strategic approach to go hyperlocal and conduct webinars in regional languages. Moreover, we have a strong presence in the regional markets as well and therefore, with the second phase of the webinars, our focus is to reach out to the diverse range of consumers across regions,” C Sukumaran, Director, Consumer System Products Imaging Communication Products, said.
“We are positive that the online masterclasses in regional languages will be appreciated by the audience, thereby helping the budding photographers and professionals to polish their skills and pursue their long-procrastinated passion for photography, during the nationwide lockdown,” he added.